When Australian Noel Boyd set off on a five-week boat trip to the UK in the early 1970s, he could surely never have conceived how his brand would go on to acquire true iconic status. Daisy London began due to a love of travel and far-flung shores, and is befittingly now a global success story, its chic interpretation of Buddhist symbols making it a favourite of everyone from celebrities to fashion editors.
Under the direction of Noel's son, James, Daisy London has captured hearts worldwide with its covetable selection of silver studs, earrings, pendants, coins and other in-demand items - and you can shop for them all right here at Psyche. Quirkiness and inspiration are what Psyche is all about - values very much shared with the flourishing Daisy London.
When you are seeking remarkable, quality women's jewellery that is more than just an investment, you can't do better than peruse the current range at Daisy London. Whether you purchase a ring in 18ct rose gold or the brand's legendary Chakra chain bracelet, these are items that any on-trend lady wears with a beaming smile.
Daisy London may be stocked in hundreds of locations across the globe, but there's only one place where you need source your own next Daisy London necklace, earrings or bracelet - Psyche. Place your order now for free next day UK delivery.