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Established in 2008 by a group of snowboarders, Swedish brand Uniforms For The Dedicated set out to create a contemporary menswear line in response to nature's scarce resources.

A firm focus on quality combined with sustainable manufacture and a forward-thinking aesthetic play key roles in Uniforms For The Dedicated's collections, which incorporate fashion, music and film all based around UFTD's mantra of living a free-spirited lifestyle.