Established in 1967 under the name Polo Ralph Lauren, a young Ralph Lauren began by selling luxury ties to large department stores. It was not until 1972 that Ralph Lauren unleashed the iconic pony bearing polo onto the preppy East coast. The polo was an instant hit and gained the Ralph Lauren brand cult status amongst its following.
Now synonymous with Ivy League colleges, the Ralph Lauren brand evokes images of affluent gentlemen lounging in penny loafers and pastel pullovers, capturing the essence of social prestige and translating it into something that you don’t need to own a yacht to feel comfortable in. Key pieces in Ralph Lauren’s Polo collections include oxford shirts, chunky cable knits and a range of cotton tracksuits for activewear.