Men's Fred Perry Authentics
The Fred Perry brand, although born into the sports world, has experienced many mod-weekenders and has travelled down the rave road and back a few times. The classic line represents British rebellion along with stylistic excellence. The story starts in 1952 when triple Wimbledon champ Fred Perry designed his first pique tennis shirt. With focus on lightweight functionality, the sportsman wanted to produce something practical for sports although smart enough for wear off the court. Stocking polo shirts, jackets, footwear and much more, browse the Fred Perry collection for men at Psyche today. We offer a Buy Now, Pay Later scheme with Klarna checkout.
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From its humble sporting origins, the lines between on and off court wear began to blur during the 60’s. The mods and skins realised the famous polo was casual for the day and smart enough to wear throughout the night. As we entered the 70s and 80s the prevalence of Fred Perry in Britain’s subcultures was as dominant as ever. The decades were renowned for their football ‘casual’ movement and defined by the fashion that came with. Throughout the life of Fred Perry, the brand has always found itself heavily involved in the music scene. We’ve seen punks, mods, skins and then the 90s had us all making our way to the dancefloor. From the court to the streets to the dancefloor, the laurel wreath emblem remains a classic. To this day, the signature wreath represents individuality and belonging. Shop the latest collection of menswear from Fred Perry at Psyche today.
