Fred Perry- a British icon. This sports-inspired fashion label has gained its recognition around the world due to its popularity within British sub-cultures and continues to live on the legacy of one of England’s most talented sportsmen- Wimbledon’s own three-time champ Fred Perry. Carried by its 16-leaf laurel wreath, Fred Perry is the epitome of classic ‘no rules’ Brit-fashion, with its sports-turned-fashion heritage and a cult-like following. From the classic Fred Perry polo shirt that gained the brand its fame to classic sweatshirts, explore the collection for men and women at Psyche today. We offer a Buy Now, Pay Later scheme with Klarna.
- £20 – £350
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It was the iconic transition of sportswear to streetwear that adopted Fred Perry as a fashion revolutionary. For over 60 years, Fred Perry has reigned as one of Britain’s leading designers thanks to its archival designs and re-created originals that are carried through each season. Home to the laurel wreath, the Fred Perry brand soared to popularity after the One Colour Polo Shirt, created by Fred Perry himself, was worn on the court. Next came the Twin Tipped Polo which took the concept from the sports courts to the streets; the rest is history. Since this 1952 creation, a Fred Perry polo gained recognition throughout the British youth. From sports figures to sub-cultures, the laurel wreath became an adopted symbol within musicians, rebels, filmmakers, mods… the list goes on. The range from Fred Perry visits archived designs with modern touches that never loses the brands originality. With styles that revolutionised the pre 2000’s, explore track jackets from the Britpop era, vintage t-shirts and the unmistakable Fred Perry polo shirt in many colourways and silhouettes. Shop at Psyche today, we ship internationally.