Balmain

A brand that has revolutionised high fashion with its signature opulence, Balmain continues to reign as a long-standing favourite in the Parisian fashion sector. Pierre Balmain marked his fashion entrance in 1945 with a strong focus on Hollywood elegance- a rebellious contrast to the style of 1940’s Europe. Today, Balmain remains a global leader, thanks to its current creative director Olivier Rousteing, who encompasses the original Balmain DNA in all collections, yet infuses this with modern day Parisian chic and the influences of music. With fine attention to detail, Balmain’s traditional couture meets modern high fashion with the collections produced. Shop the collection at Psyche and use Klarna’s Buy Now, Pay Later option.

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Balmain

Boxer Shorts

£134.99

Balmain

Boxer Shorts

£134.99

Balmain

Script Logo T-shirt

£159.99

Balmain

Script Logo T-shirt

£159.99

Balmain

Script Logo T-shirt

£164.99

Balmain

Script Logo T-shirt

£164.99

Balmain

Modal Stretch Logo T-shirt

£144.99

Balmain

Modal Stretch Logo T-shirt

£144.99
Pierre Balmain’s fashion legacy lives on through modern-day Balmain. The approach today sees Rousteing adopt traditional techniques, combined with present day influences of social media, classic Parisian style and music- values which are described as integral to the Balmain house. From the eponymous house that was once recognised for its dominating femininity to the couture of the house today, Balmain oversees its origins, and signature trademarks of the brand are never forgotten. With Pierre Balmain’s focus on 1950’s feminine spirit, the brand became renowned for its elegant dresses and slim suiting, and since the passing of Balmain, the house stays true to its originality and continues this spirit. From gold medallions, a Pierre Balmain signature, to tassels used in the early days, these signatures remain and carry a piece of its founder through each season. The Balmain collection at Psyche exudes casual boldness. With monochromatic graphics to camo, become part of the #BalmainArmy. Shop the selection of t-shirts and underwear at Psyche. We offer international shipping, or if you spend over £125, receive free UK shipping.